AI employees for Retail & E-Commerce
Turn customer inquiries into sales, not support tickets
Your AI employee handles customer questions across every channel — WhatsApp, email, Instagram, and your website. It processes returns, tracks orders, manages supplier reorders, and keeps your customers coming back.
Sound familiar?
The daily reality of running a retail & e-commerce business
Customer support inquiries pile up. Slow responses lead to bad reviews, chargebacks, and lost repeat business.
'Where is my order?' accounts for 40% of your support volume — and the answer is always in your shipping portal.
Return and refund requests require manual processing that takes 3-5 business days.
Supplier reorder points are tracked manually. Stock-outs mean lost sales and disappointed customers.
Instagram DMs and WhatsApp messages from potential customers go unanswered for hours.
Loyalty program communication is generic. Customers don't feel special, so they don't come back.
What we automate
Workflows built for retail & e-commerce
Every automation below is configured specifically for your business during our setup process.
Multi-Channel Customer Response
Responds to customer inquiries on WhatsApp, email, Instagram DMs, and website chat with accurate product info, shipping details, and solutions.
90% faster response across all channels
Order Status Automation
Tracks order status from your shipping portal and proactively updates customers. Handles 'Where is my order?' automatically.
Eliminate 40% of support volume
Return & Refund Processing
Guides customers through the return process, collects required information, and coordinates with your team for processing.
Process returns 3x faster
Supplier Reorder Management
Monitors inventory levels and sends reorder requests to suppliers when stock reaches threshold. Tracks order confirmations and delivery dates.
Zero stock-outs on key items
Product Recommendation & Upselling
Suggests complementary products, alternatives when items are out of stock, and new arrivals based on customer preferences.
Increase average order value by 15%
Loyalty & Re-Engagement
Sends personalized messages to past customers with new arrivals, restock notifications, and exclusive offers based on purchase history.
20% increase in repeat purchases
The transformation
A day in the life — before & after
Customer asks about product on Instagram, reply comes 6 hours later
AI responds in seconds with product details, pricing, and buying links
'Where is my order?' emails take 30 minutes each to research and reply
AI checks shipping portal and sends tracking update automatically
Return request sits in inbox for 3 days before someone processes it
AI handles the entire return flow within minutes
Best-selling product goes out of stock, nobody noticed
AI monitors levels and reorders at threshold automatically
Customer bought once, never heard from you again
Personalized re-engagement messages drive repeat purchases
ROI estimate
The numbers speak for themselves
40%
Less support volume
15%
Higher average order value
3x
Faster return processing
20%
More repeat purchases
Real-world scenario
How an e-commerce brand turned support into a revenue channel
The situation
A fashion e-commerce brand selling through their website and Instagram was drowning in customer inquiries. With 200+ messages daily across 4 channels, their 2-person support team was constantly behind. Average response time was 5 hours. 'Where is my order?' queries consumed half their day. Returns took 5+ business days to process. Customer satisfaction was dropping, reflected in a 3.2-star average review score.
After Claws deployment
After deploying an AI employee, every customer inquiry gets a response within 30 seconds — on any channel. Order tracking is fully automated. Returns process in under 1 hour. The AI also began proactively suggesting products to inquiring customers, turning support conversations into sales. The brand saw their support volume drop by 45%, review scores climb to 4.6 stars, return customers increase by 25%, and an estimated AED 30K/month in additional revenue from AI-driven product recommendations.
Integration stack
Tools we connect with for retail & e-commerce
Retail & E-Commerce FAQ
Does it integrate with Shopify/WooCommerce?
Yes. We connect the AI to your e-commerce platform so it has real-time access to product catalog, inventory levels, order status, and customer purchase history.
Can it handle Instagram DMs?
Yes. The AI monitors and responds to Instagram DMs, handling product inquiries, sharing links, and directing customers to purchase.
How does it handle product questions?
The AI has access to your full product catalog including descriptions, specs, sizing, availability, and pricing. It answers accurately and suggests alternatives when items are unavailable.
Can it process payments or refunds?
The AI doesn't directly process payments for security reasons, but it can initiate refund requests, collect necessary information, and coordinate with your team for processing.
Will customers know it's an AI?
The AI communicates in your brand voice and can be configured to disclose its AI nature or operate transparently as your brand's customer support. Your choice.
Ready to transform your retail & e-commerce operations?
Book a free strategy call. We'll analyze your workflows and show you exactly which automations will have the biggest impact.